BECO
MIAMI | 2019
Fresh break by the beach
We designed a place that people could feel the Miami Vibe without leaving their hotel

The new ICE-CREAM & CONVENIENCE store at Eden Roc is a space that aims to integratenot only a shopping area but also a place to linger, all while maintaining the luxury andquality that characterize the hotel chain. The store aligns with the brand’s new valuesand aesthetics, embodying the concept of a cosmopolitan beach in a relaxed and well-designed environment.

The design envisions a retail layout with continuous circulation, where visitors enterthrough the nearest access to the lobby and exit after passing through the paymentcounter. The floor plan comprises two lofts that converge to create a seamless pathwaybetween spaces, ensuring operational efficiency and space control.

The space has been modernized without granting access to the second floor. The outerenclosure that connects the plant pots has been removed to create a more invitingentrance for passersby.

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